Today’s Top Pick Topics 👇

☑️ 9 Amazing Sales Tips That Will Immediately Increase Your Sales From 4 Sales Monsters

☑️ 10 Ways to Stop Sucking at Sales I Learned From Selling $12,683,421 Last Year

☑️ 3 of the Best Rated Books on Sales of All Time

☑️ Affluent Consumer Data: Suit your Sales

9 Amazing Sales Tips That Will Immediately Increase Your Sales From 4 Sales Monsters

Zig Ziglar, Robert Cialdini, Alex Hermozi, and Grant Cardone all walk into a newsletter…

Yes, you heard it correctly. We have compiled tips from 4 of the best Sales gurus of our century to share with you here today.

Did it. Done it. Dannng.

Let’s talk about this… sales are literally the lifeblood of your business. Now, we know that some of you are solopreneurs and some of you have teams you rely on to do your selling for you.

It doesn’t matter which end of the spectrum you are on - these practical tips will help you level-up your sales and / or motivate your team to sell better.

We want to dive right in… straight to the gold:

Zig Ziglar in his infinite wisdom said these nuggets…

“Sales is not something you do to someone; it's something you do FOR someone”.

Sales is the ultimate form of service. When you are speaking with people, channel the intention of serving them first. Ultimately, your goal of making an impact on those you serve will absolutely come through in your message when you serve instead of sell.

“Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust”.

Being prepared for the objections you may encounter can give you an empathy advantage. You know people are generally struggling with any of these 5 things. When you are fully present, focused on helping them solve their problem, and exercise empathy in response to their objections, you will go much further in building a relationship with them, and trust us, the relationship is the key to the sale.

One of our favorite sales wizards, Robert Cialdini said…

“Social proof is the idea that people are influenced by what others are doing around them”.

YES! Your customers are your biggest fans and one of your greatest assets… if you are doing things well. Your acquisition will become so much easier when you leverage the social proof of those you have already helped. Now, many of you are probably doing well at this… but, what could you do better? In all of the businesses we’ve worked with - this is always an area of opportunity, Even if you are sharing your social proof well - we guarantee there is always more to do! Tap into your network of raving fans and watch your sales soar.

Who doesn’t love some serious Alex Hormozi wisdom? That guy is a sales genius…

“Sales is a transfer of belief”.

Your belief in what you do is everything. Sometimes that may require you transferring that belief to your team and empowering them to transfer it to your clients. Or, it may be a direct transfer to your prospects from you. Either way, your belief in yourself and what you have to offer the world can move mountains. Recharge your belief often and stay true to your core values because your clients can feel that conviction.

“Sales is about helping people get what they want”.

That’s it. It really is that simple. We can often get in our own way with limiting beliefs, fear, and lack of confidence. But, when you take YOURSELF out of it and focus on the fact that you are simply a channel to give more people more things they need and want - you will see a difference.

“To be successful in sales, you must have a deep understanding of your customers' needs and desires”.

The more you know your clients the more you can successfully serve them. In some cases, a, “no” with a deep conversation is an even more powerful tool than a, “yes”. When and if you get a, “no” - which we all do - go the extra mile to understand exactly why this no occurred. This can often inform things that you can improve upon in your program, or the delivery of your pitch. Strive to always learn and grow by 1% from each and every conversation you have.

And alas… our list of sales monsters would certainly not be complete without the Mac Daddy himself Grant Cardone…

“The successful salesperson is not selling products or services. They are selling solutions and benefits”.

Solutions. That is what we all want at the end of the day. On your next sales call try taking a new angle where you offer to solve your prospect’s problem and tell them exactly how you will achieve the result. It’s about the solution, not the product, not the service. Results are what sells - take that to the bank.

“If you follow up better than the competition, you'll win big.”.

How you make people feel is everything. If you truly value your clients and your prospects it is critical that you don’t ghost them. Have you ever been ghosted? If so, you know it feels horrible. Don’t do that to your prospects. Know that you are communicating with them because you care about them and you want to help solve their problem. A follow-up is never a nuisance - hold the intention that you are reaching out because you care and watch what shifts.

“The most important sale you will ever make is to sell yourself on yourself”.

Belief is everything. If you don’t believe in yourself you will struggle to see the results you desire. We all have self-limiting beliefs. But, acknowledging them and taking steps to work through them, or empower yourself to let them go is everything.

When in doubt… reach out. We’ve seen all sorts of crazy things for people when they start to follow these foundations of excellence and we are always pumped by an opportunity to share this inspiration with a fellow entrepreneur.

10 Ways to Stop Sucking at Sales I Learned From Selling $12,683,421 Last Year

By: Jason Feltman

Let me tell you, I knew nothing about sales when I started my business.

For the first couple of years, I actually really struggled. A lot.

There was a brief period where I didn’t think it could ever work. I nearly gave up.

But, I ultimately decided that giving up was not an option. I dedicated myself to cracking the code on selling. I committed to my vision and I learned, tried, evolved, revised, and optimized over and over again until I figured it out.

Fast forward to now, I cleared $12.6 M in sales last year. The roads that are rocky like that are where you learn and grow the most. The best part for me isn’t the money or the sales. It’s the freedom to focus more on my family and the knowledge I gained that I hope to share with others.

It can be done.

I’m here to tell you about 10 of the things I discovered that will help you and / or your team stop sucking at sales. These changed the game for me and I am hoping they can change the game for you too.

1. Fear of Rejection: get over your fear. There is no way around hearing, “no”, you have to understand it’s not about you. It’s about them. If the product of service isn’t what they need, it’s okay. Move on.

2. Lack of Confidence: build your confidence. People can sense your confidence. Practice, knowledge and reps are the best ways to build your confidence.

3. Fear of Being Too Pushy: The best thing you can do for that person, the most empathetic thing you could do is get them to move forward so that they can go home, they can play with their son, their daughter, be with their family. You aren’t being pushy - you are being empathetic.

4. Belief that Selling is Not Their Job: Team or no team, designate one person who can focus on sales and get really good at doing it. If you are doing too much - time to consider hiring a closer.

5. Negative Past Experiences: we all have them - how can you get over them? The solution here is to build new positive experiences for you and your team.

6. Lack of Time: Without sales your business dies. There is literally nothing more important to allocate time to. Make it a priority.

7. Unclear Value Proposition: Keep your client in mind. What is the value for them? Take your own needs and yourself out of the value proposition. It’s all about their perceived value and how you can make it irresistible.

8. Price Objections: if your service or product is absolutely amazing and you can clearly communicate how it will solve a problem - there shouldn’t be any price objections. Price becomes arbitrary when you clearly define the value of your proposition.

9. Lack of Trust: take the time to build the relationship. Too quick feels sleazy and people want to know you before they trust you. If you are selling out of desperation you will always struggle to build trust. How can you create margin so there is no desperation in your business?

10. Lack of Need: let it go and move on. If someone truly doesn’t need your help, the best thing you can do is move on and focus on the next person who may truly need you. Not getting caught up in trying to force the wrong sale is an art that you can easily master over time.

These 10 things to overcome truly did change the game for me. If you ever need extra support or encouragement - don’t be afraid to reach out. I want to see you succeed!

3 of the Best Rated Books on Sales of All Time:

1. "How to Win Friends and Influence People" by Dale Carnegie

2. "Influence: The Psychology of Persuasion" by Robert Cialdini

3. "The Greatest Salesman in the World" by Og Mandino

Sales. Sales. Sales. Here’s some interesting consumer data that will help shed light on some opportunities in your biz…

🤝 72% of consumers will pay more to purchase from a brand they know and prefer… meaning, brand loyalty is on the rise! How strong is your brand?

🤝 Brand loyalty increases with affluence with 34% of affluent consumers saying they would pay a premium for their favorite products, nearly double what non-affluent consumers report… makes sense… and if your target client is affluent, you best be building a strong brand!

🤝64% of U.S. consumers are comfortable sharing their psychographic and behavioral data in return for a better service. Knowing your clients on a deep level will pay dividends in serving them better. The info is out there - go find it.

In conclusion, positioning your brand to shine in the eyes of your target client does require research, and work. BUT, it will absolutely make your service better and your sales easier… so don’t skimp on your branding and research.

Always feel free to drop us a reply with anything you LOVED, or would LOVE to see covered in any of our sections.

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